Elana Hocking


Elana's fashion background and extensive knowledge of all aspects of shoot production management have been honed by over 14 years industry experience in Fashion editorial. Graduating as a Fashion Designer from East Sydney Institute of Technology, Elana followed her love of styling to a career in editorial from Fashion Assistant to Associate Editor; Fashion and Lifestyle, on magazine titles B, Dolly, Cosmo extensions and Bride to Be. Also representing Bride to Be on television with The Circle and radio for on-air interviews. Elana has a well developed working contact list and ability to adapt her skills to suit any brief or client. Her skill set covers pitching concepts right through the production process; from storyboarding ideas, sourcing and styling fashion, lifestyle and props, scouting locations, casting crew and talent, art and creative direction as well as captioning and writing. Elana specialises in location scouting, fixing and production. Her many years of editorial experience have given her a hardworking ethic, excellent team working skills, the ability to follow a brief thoroughly and concisely and experience with managing advertiser expectations. Elana is professional, extremely organised, energetic and thoroughly adept at working to a deadline.

Additional Information


SYDNEY, New South Wales 2065

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  • Location scouting and fixing
  • Casting crew and talent
  • Pitching concepts and storyboarding
  • All aspects of shoot production
  • Team leadership and management
  • Sourcing fashion, lifestyle products and props
  • Fashion and Creative direction
  • Captioning shoot product


Please contact Elana directly to discuss available hours.

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0402 881 921

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